WORKFLOW
Cinematographer's Lighting Diagram from Pre-Production
End Result Captured during Production
STEP 1 DISCOVERY
Story comes first. Together, we’ll discover what the central truth is that you’re trying to communicate. From this truth, everything follows. What is the best story we can tell? How do we make it as beautiful as possible? What has never been done before? How do you want the audience to feel after watching your video? As we answer these questions, everything begins to fall into place.
STEP 2 PRE-PRODUCTION
We craft the Script & Shotlist.
The Script is the narrative structure of your video - the Truth. This includes elements like Voice Over, Dialogue, and Archive Audio like news clips.
The Shotlist is the visual representation of the narrative - the Beauty. This includes elements like Cinematography, Graphics, Text Call-Outs and Color Grade.
STEP 3 PRODUCTION
We execute everything needed to produce your video as planned - actors, wardrobe, locations, make-up, gear rentals, etc etc. Don’t worry about the complexity of this, this is what you hire us to handle, so you can focus on the messaging and impact. At T&B, we have 1000’s of hours of experience on set and on location. Our instincts and preparedness are the only things we need for production to be a success.
STEP 4 POST-PRODUCTION
Everything is woven together in this final step. The Narrative is assembled following the script. The Visuals are curated for maximum emotional impact. Graphics are added for context. Color grading enhances the mood of the edit. Voice Over actors speak for your company. Finally, we work with you, one-on-one, to make any final adjustments. Once done, we deliver in formats optimized for quality and ease-of-viewing.
An editing sequence in Da Vinci Resolve, showing the complexity of modern day Post-Production.